CareerPlan

AI & Marketing Automation Lead

The Rocks, SydneyFull-time2026-10-18
Hybrid

Core

Design, build, and continuously improve AI and automation systems for marketing across acquisition, content production, campaigns, client nurturing, and analytics.

Role type

Senior hands-on AI & Marketing Automation Lead

Builds

Scalable, semi-automated marketing function connecting AI, CRM, ad platforms, and internal data

Domain

FinTech / Marketing Technology

Deliverable

production ML models

Required skills

Marketing operations, Growth engineering, CRM implementation, Generative AI workflows, API integration, Python, JavaScript, SQL, Automation platforms (n8n/Make/Zapier), Data mapping, Identity resolution

Preferred skills

FX/Brokerage/Fintech experience, Japanese-market marketing, Ad tracking, Lifecycle marketing, Attribution modeling, Technical team management

Technologies

HubSpot, Python, JavaScript, SQL, n8n, Make, Zapier, Generative AI APIs

Responsibilities

Set marketing automation roadmap and implementation plans; Build AI-powered marketing workflows for content and ad copy; Integrate CRM, client portals, and ad platforms; Build analytics and optimization capability for campaign reporting; Drive AI adoption across the team via playbooks and training

Seniority

Senior, hands-on IC