Growth Manager Inbound
Core
Own end-to-end inbound growth strategy and paid acquisition for a cybersecurity culture platform, optimizing spend across Europe and the US to drive invoiced ARR.
Role type
Senior individual contributor growth manager (performance marketing)
Builds
AI-optimized paid media campaigns, creative assets, and reporting systems
Domain
Cybersecurity / B2B SaaS
Deliverable
production ML models
Required skills
Paid media strategy (Google, LinkedIn, Meta), ABM campaign execution, incrementality testing, AI-driven optimization, creative asset production, sales funnel alignment, multi-market management
Preferred skills
Experience with AI workflows for marketing, localization expertise
Technologies
Google Ads, LinkedIn Ads, Meta Ads, Reddit, Microsoft Ads, AI automation tools
Responsibilities
Allocate budget by market/platform with CAC/CPL targets, run full-funnel paid campaigns, build and automate AI reporting systems, create and iterate creative assets, align acquisition strategy with sales for lead quality, present weekly performance readouts to leadership
Seniority
Senior, hands-on IC
