Creative Marketing Producer
Core
Lead creative evolution and project management for data-driven video marketing campaigns across Meta, TikTok, and YouTube.
Role type
Senior Creative Marketing Producer (Performance Marketing)
Builds
High-performing video funnels and creative concepts for clients in Home Improvement, Health, Legal, and Insurance.
Domain
Digital Marketing / Performance Marketing / Short-form Video
Required skills
Paid social strategy, short-form video trend analysis, creative hypothesis generation, project management, data interpretation (CTR, CPA), creator/influencer coordination, A/B testing design, AI tool experimentation
Preferred skills
Media buying experience, UGC platform management, video production background, advanced AI prompt engineering
Technologies
Meta Ads, TikTok Ads, YouTube, Midjourney, Claude, UGC platforms
Responsibilities
Monitor emerging video trends across social platforms; research new video styles and translate insights into creative hypotheses; manage projects from idea to delivery; coordinate creators and influencers; develop test plans with media buyers; review performance data to optimize campaigns.
Seniority
Senior, hands-on IC