Creative Marketing Producer
Core
Lead creative evolution and project management for data-driven video marketing campaigns, turning insights into high-performing ads across Meta, TikTok, and YouTube.
Role type
Senior Creative Marketing Producer (Performance Marketing)
Builds
Short-form video ads and creative concepts for clients in Home Improvement, Health, Legal, and Insurance.
Domain
Digital Marketing / Performance Marketing / Video Production
Required skills
Paid social marketing, short-form video strategy, project management, data interpretation, creator/influencer coordination, A/B testing, AI tool experimentation
Preferred skills
Media buying experience, UGC platform management, video production background
Technologies
Meta, TikTok, YouTube, Midjourney, Claude
Responsibilities
Monitor emerging video trends across platforms; research new video styles and translate insights into creative hypotheses; manage projects from idea to delivery; coordinate creators and influencers; develop test plans with media buyers; review performance data (CTR, hook rate, CPA); communicate between marketing, creation, and testing departments.
Seniority
Senior, hands-on IC