Regional Marketing Director, APAC
Core
Define and lead regional marketing strategy to accelerate sustainable growth, strengthen customer relevance, and drive market leadership across the APAC region.
Role type
Senior regional marketing director (strategic leadership)
Builds
Regional marketing plans, digital/e-commerce capabilities, brand portfolio strategies, and commercial growth initiatives
Domain
Food, FMCG, and ingredient-based industries
Deliverable
product features
Required skills
Strategic marketing planning, digital and e-commerce strategy, market development, brand portfolio management, commercial growth driving, team leadership, analytics-led decision making, sustainability value proposition development
Preferred skills
Masters degree in Marketing, experience in emerging customer segments, innovation program leadership
Technologies
Marketing technology platforms, digital marketing tools, analytics platforms
Responsibilities
Define and lead regional marketing priorities and annual strategic marketing plan; Identify long-term growth opportunities through customer, market, channel, and competitive insights; Partner with regional commercial leadership to translate business priorities into actionable marketing programs; Drive adoption of digital channels and analytics-led decision making; Lead market development initiatives and segment strategies across industrial, artisanal, and emerging customer segments; Oversee the regional brand portfolio strategy and coordinate execution of global brand initiatives
Seniority
Senior, hands-on IC with leadership responsibilities
