Regional Manager-Customer 360 -BRANCH BANKING-Customer 360
Core
Drive a 360-degree customer engagement strategy for branch banking teams to enhance product and service holdings across the customer lifecycle.
Role type
Senior IC Regional Manager (Branch Banking)
Builds
Customer engagement strategies, branch activation, and digital adoption initiatives for frontline teams.
Domain
Banking / Retail Finance
Deliverable
product features
Required skills
Customer lifecycle management, branch and relationship manager activation, CRM platform proficiency, data-driven decision making, campaign management, cross-functional stakeholder management, health score optimization
Preferred skills
Analytical thinking, empathy, understanding of application flows
Responsibilities
Identify opportunities to enhance product and service holdings for mapped customer families, ensure branch and RM activation across all product categories, improve RM customer coverage and SOP achievement, drive health scores for RMs and branches, drive digital adoption of internal systems and platforms, drive campaigns to monitor lead quality and conversions, monitor customer coverage regularly, liaise with departments to fast-track stuck cases