Product Owner - Marketing Automation
Core
Own a functional perimeter of a Marketing Automation SaaS platform, bridging user needs, technical execution, and data strategy.
Role type
Product Owner (Marketing Automation SaaS)
Builds
Marketing Automation platform features and data activation capabilities
Domain
SaaS / Marketing Technology / Data
Deliverable
product features
Required skills
Product roadmap definition, backlog management, functional specification writing, SQL querying, complex data pipeline understanding, Agile/Scrum methodology, advanced functional support, change management
Preferred skills
Experience in CRM or Data environments, expertise in Martech trends
Technologies
SQL, SaaS platforms, Marketing Automation tools
Responsibilities
Define product roadmap and functional specifications, prioritize and manage the product backlog, coordinate cross-functional development teams, ensure advanced functional support and incident resolution, guide users and clients on platform adoption
Seniority
Mid-level, hands-on IC