Country Manager | New Zealand | Remote
Core
Lead brand growth, customer acquisition, and commercial performance for an online gaming brand in New Zealand.
Role type
Senior marketing and commercial leader (Country Manager)
Builds
Local marketing campaigns, brand development, and customer acquisition initiatives for the online gaming market
Domain
Online gaming / B2C marketing
Deliverable
product features
Required skills
Senior marketing leadership, commercial strategy, market entry, media planning, budget management, agency management, ROI analysis, regulatory compliance
Preferred skills
Experience in New Zealand's B2C online gaming industry, launching brands, managing significant marketing budgets
Technologies
TV, radio, digital, affiliates, PR, sponsorships, CRM
Responsibilities
Lead local marketing and commercial strategy across multiple channels; Adapt global campaigns to the New Zealand market; Own marketing plans, budgets, and performance metrics; Manage media, creative, and agency partnerships; Analyse acquisition metrics to optimise performance; Ensure compliance with local regulatory and responsible advertising standards; Collaborate with international teams for market growth