Digital Analytics Engineer
Core
Design, implement, and manage digital measurement and data solutions for customers, focusing on analytics platforms, event tracking, and data pipelines.
Role type
Digital Analytics Engineer
Builds
Modern digital measurement and data solutions for marketing measurement and advanced analytics
Domain
Digital Commerce and Analytics
Required skills
Adobe Experience Platform, Salesforce Marketing Cloud, Adobe Analytics, Web SDK, Adobe Launch, Adobe Data Collection, data layers, event tracking frameworks, SQL, data warehouses (BigQuery, Snowflake, Databricks), Customer Data Platforms (RudderStack, Segment, mParticle, Tealium)
Preferred skills
Data pipelines and transformations (dbt), identity stitching, Digital Commerce tracking, cloud platforms (GCP, AWS), Mobile Measurement Platforms (AppsFlyer, Adjust, Branch, Kochava, Singular)
Responsibilities
Implement robust analytics solutions and technical documentation, translate business and marketing requirements into scalable tracking architectures, ensure reliable data collection across web and mobile platforms
Seniority
Mid-level, hands-on IC