Content Specialist - Claremont, Cape Town (Hybrid) - R25 000
Core
Develop content strategies and oversee creator campaigns for global corporations and large brands in the food, beverage, and FMCG sectors.
Role type
Content Specialist (FMCG/Food & Beverage)
Builds
Content strategies, creator campaigns, and campaign reporting for global brands
Domain
Food & Beverage / FMCG / Digital Marketing
Deliverable
product features
Required skills
Content strategy, influencer marketing, social strategy, FMCG brand marketing, creator campaign management, production team collaboration, campaign data interpretation, storytelling, creative judgement, campaign reporting, optimisation, case study development, team leadership
Preferred skills
Understanding of food culture, recipe content, FMCG purchasing behaviour, TikTok/Instagram/Meta/YouTube ecosystems
Technologies
TikTok, Instagram, Meta, YouTube
Responsibilities
Develop content strategies for food, beverage, or FMCG brands; oversee creator campaigns from briefing through to delivery; work closely with production teams and creative talent; contribute to campaign reporting, optimisation, and case study development
Seniority
Mid-level, hands-on IC with leadership potential