Content Specialist - Claremont, Cape Town (Hybrid) - R25 000
Core
Strategic owner of food and FMCG brand campaigns, translating client briefs into platform-first creator video strategies and overseeing production from ideation to delivery.
Role type
Senior IC content specialist (food/FMCG)
Builds
Engaging, shareable video content for global corporations and large brands
Domain
Food & Beverage, FMCG, Social Media Video
Required skills
Content strategy, influencer marketing, digital marketing, social strategy, FMCG brand marketing, creator content management, production oversight, campaign reporting, recipe ideation, data interpretation, storytelling, creative judgement
Preferred skills
Team leadership, mentoring experience
Technologies
TikTok, Instagram, Meta, YouTube
Responsibilities
Own campaign strategy from initial client brief through to campaign delivery; Lead creator strategy, sourcing, and recipe ideation while developing creator briefs; Oversee production across campaigns and act as the quality gate for all campaign assets; Monitor campaign performance and recommend creative pivots; Lead strategic reporting and develop meaningful reporting narratives; Work closely with internal food and production teams to ensure content aligns with campaign objectives.
