Performance Marketing Specialist (Ad Ops)
Core
Execute paid social ad operations for e-commerce and DTC brands, ensuring zero-error campaign builds and QA across Meta, TikTok, and Snapchat.
Role type
Performance Marketing Specialist (Ad Ops)
Builds
Paid media campaigns on Meta, TikTok, and Snapchat for e-commerce/DTC clients
Domain
Digital Marketing / E-commerce
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Meta Ads (Facebook/Instagram), TikTok Ads, Snapchat Ads, Google Ads (Search), Shopify, Google Analytics, Google Suite (Sheets/Slides/Docs)
Preferred skills
Google/Meta certifications, Google Data Studio, Motion, Atria
Technologies
Meta, TikTok, Snapchat, Google Ads, Shopify, Google Analytics, Atria, Google Suite
Responsibilities
Build and set up ads across Meta, TikTok, and Snapchat following client parameters; QA creative, copy, and landing pages; Manage administrative tasks including UTM setup and promo codes; Monitor campaign analytics and adjust per client direction; Create monthly performance reports using Atria and Google Slides.
Seniority
Mid-level, hands-on IC