Communication & Content Senior Specialist
Core
Lead product storytelling and content development for ZEEKR and Lynk & Co vehicles in the Mexican market, transforming technical features into consumer-facing narratives.
Role type
Senior Content & Communications Specialist (Automotive)
Builds
Consumer-facing stories, video and digital content, media campaigns for ZEEKR and Lynk & Co
Domain
Automotive (EVs, emerging technologies), Mexican market
Deliverable
product features
Required skills
Product messaging and storytelling, translating technical features to consumer narratives, media and influencer relationship management, content strategy, cross-functional coordination, performance monitoring
Preferred skills
Automotive industry experience, automotive journalism background, EV technology knowledge, luxury/lifestyle industry experience
Technologies
None stated
Responsibilities
Develop product messaging and storytelling frameworks, identify content opportunities for video and digital, build and manage media/influencer relationships, brief content partners for brand consistency, coordinate with Product/Branding/Social teams, monitor content performance
Seniority
Senior, hands-on IC