Content Manager
Core
Primary storyteller for Grab's corporate brand, shaping narratives across the corporate blog and social media to highlight product innovations, business impact, and social initiatives for regional audiences.
Role type
Senior Content Manager (Corporate Communications)
Builds
Corporate blog content, social media campaigns, multimedia assets (videos, articles, presentations) for Grab's internal and external audiences.
Domain
Southeast Asia superapp / Digital media / Corporate communications
Deliverable
product features
Required skills
Content marketing, journalism, corporate communications, long-form writing, video scriptwriting, CMS management, data analytics, GEO/SEO, AI tools usage
Preferred skills
None stated
Technologies
Google Analytics, CMS, social listening tools, AI tools
Responsibilities
Manage editorial calendar and content planning for Inside Grab; Develop and execute content for Instagram, TikTok, and emerging platforms; Produce multimedia content from ideation to publishing; Partner with Product, Engineering, ESG, and People teams to translate complex topics into clear stories; Use content performance data to optimize storytelling and distribution strategies; Apply GEO/SEO techniques and paid media strategies to maximize content reach.
Seniority
Senior, hands-on IC