Senior Customer Marketing Manager
Core
Drive product adoption and growth by building a systematic voice-of-customer practice, translating customer insights into enablement assets, and partnering with Product to shape success stories.
Role type
Senior individual contributor Customer Marketing Manager
Builds
Adoption plays, lifecycle programs, case studies, and sales-ready assets
Domain
B2B SaaS / Creator economy
Deliverable
product features
Required skills
Customer interview and feedback program execution, Qualitative and quantitative research synthesis, Product adoption program design, Stakeholder management, Narrative and storytelling development
Preferred skills
Creator economy experience, B2B SaaS background, Commerce platform experience
Technologies
None stated
Responsibilities
Run ongoing customer interview and feedback programs, Synthesize customer insights into clear themes, Design and own adoption plays and lifecycle programs, Turn customer insight into compelling narratives and case studies, Lead initiatives end-to-end with high autonomy, Navigate ambiguity and influence outcomes without formal authority
Seniority
Senior, hands-on IC
