Senior Marketing Manager - HubSpot Marketing Pro
Core
Architect a demand generation engine and define strategic direction for two industry-leading B2B brands specializing in industrial recycling and material processing equipment.
Role type
Senior B2B Marketing Manager (HubSpot Marketing Pro)
Builds
Integrated marketing campaigns, automated lead nurturing workflows, and digital presence for industrial equipment brands.
Domain
B2B Industrial Equipment / Manufacturing
Required skills
Strategic planning, HubSpot Marketing Pro expertise, B2B lead generation, Multi-channel digital marketing, Sales alignment, Campaign management
Preferred skills
Capital equipment industry experience, Long-cycle sales cycle knowledge
Technologies
HubSpot, ZoomInfo, Claude
Responsibilities
Act as a core architect for the marketing roadmap, Identify and engage the Ideal Customer Profile (ICP), Fully manage and optimize HubSpot Marketing Pro, Manage and enhance digital presence across websites and social media, Equip the sales team with high-quality intelligence and collateral, Build and monitor integrated marketing campaigns
Seniority
Senior, hands-on IC