Product Marketing Manager
Core
Lead go-to-market strategy and execution for Radiation Oncology software solutions across the APJ region, driving business planning, order performance, and forecasting.
Role type
Product Marketing Manager
Builds
Radiation Oncology software solutions for the Varian Radiation Oncology Solutions business area
Domain
Healthcare / Medical Technology / Radiation Oncology
Deliverable
product features
Required skills
Go-to-market strategy, technical product expertise, market research, competitive intelligence, customer segmentation, regulatory affairs support, business planning, forecasting, stakeholder management, training development
Preferred skills
Advanced treatment planning knowledge, complex technical sales experience, cross-functional leadership
Technologies
Radiation Oncology software, advanced treatment planning solutions
Responsibilities
Develop GTM plans and set priorities for cross-functional teams; use market research to identify opportunities and integrate competitive intelligence; partner with global teams to understand customer needs and prioritize segments; develop tailored portfolio strategies to increase adoption; support Regulatory Affairs in new product registration; create training materials and marketing collaterals; provide business plans, order results, and forecasts; build relationships with decision-makers and key opinion leaders.