Marketing Allrounder (m/w/d) mit Schwerpunkt Content & Kommunikation
Core
Responsible for conceptualizing, planning, and implementing content strategies across online and offline channels to strengthen brand messaging for B2B and B2C target audiences in the Electrification business area.
Role type
Marketing Allrounder (Content & Communication)
Builds
Website content, social media presence, newsletters, and internal communications for the Electrification business unit.
Domain
Industrial electrification (B2B/B2C)
Deliverable
product features
Required skills
Content strategy, copywriting, SEO/SEA, social media management, newsletter management, performance analysis, project management
Preferred skills
Event management, market research, experience in industrial environment
Technologies
Content Management Systems, Social Media Tools, Microsoft Office
Responsibilities
Develop creative and concise texts for various media channels; translate complex technical topics into clear, target-group-appropriate messages; manage and optimize digital channels; analyze content performance to drive development.
Seniority
Mid-Senior, hands-on IC