Services Global Strategic Marketing Manager, Material Science
Core
Define and execute growth strategy for the MSD Electron Microscopy Material Science Services portfolio to drive revenue and portfolio expansion.
Role type
Global Strategic Marketing Manager
Builds
Strategic marketing plans, engaging content, and value propositions for Material Science services.
Domain
Scientific instruments / Material Science / Electron Microscopy
Deliverable
product features
Required skills
Strategic marketing planning, market intelligence analysis, Voice of Customer (VOC) insights, competitive analysis, product positioning, content creation (whitepapers/presentations), new product launch management, business case development, data interpretation.
Preferred skills
Experience in semiconductor or scientific instruments industry, business/marketing/science/engineering background, relevant certifications.
Technologies
None explicitly stated
Responsibilities
Develop comprehensive marketing plans, create engaging content, translate technical benefits into customer value, manage product launches, analyze market and competitive data.
Seniority
Senior, hands-on IC