Junior Brand Manager - Italian Speaking Vie Contract
Core
Junior Brand Manager supporting brand objectives and global brand performance for the Italy Zone of a Consumer Healthcare business unit.
Role type
Junior Brand Manager
Builds
Brand activation plans, marketing campaigns, and consumer engagement strategies for OTC healthcare brands.
Domain
Consumer Healthcare / Fast-Moving Consumer Goods (FMCG)
Deliverable
product features
Required skills
Market analysis, marketing plan development, media planning, consumer insights analysis, cross-functional project management, data analysis (Excel), brand activation management
Preferred skills
FMCG marketing experience, brand/product management experience, international project management experience
Technologies
Excel, digital marketing tools
Responsibilities
Localize global brand strategy to achieve sales and market share targets; analyze market trends and competition to propose growth action plans; develop marketing plans including offline/online activations and e-commerce; manage media planning and execution; identify consumer insights for brand activation; lead ad hoc strategic projects; manage day-to-day marketing and communication operations
Seniority
Junior, hands-on IC