Brand Manager - Content & Creative
Core
Lead end-to-end content creation and performance management across digital channels, transforming consumer insights into compelling content that drives business impact.
Role type
Content Marketing Manager (Creative Strategy & Production)
Builds
Digital content campaigns, ad creatives, and brand storytelling assets for D2C and digital-first environments.
Domain
Digital Marketing / D2C / Content Strategy
Deliverable
product features
Required skills
Content strategy & ideation, Creative writing & storytelling, Production management, Performance marketing optimization, Data analysis for content, Cross-functional stakeholder management
Preferred skills
Experience in D2C brands, Digital-first environments, Creative agencies
Technologies
Social media platforms, Performance marketing tools, Content management systems
Responsibilities
Develop content ideas and campaigns aligned with brand objectives, Write creative briefs and scripts, Lead end-to-end content production from concept to delivery, Adapt content into high-performing ad creatives, Monitor and analyze content performance across channels, Manage production timelines, budgets, and external partners
Seniority
Mid-Senior, hands-on IC
