Manager, Marketing (Brazil)
Core
Develop and implement national marketing programs for a rare disease biopharmaceutical product in Brazil, focusing on disease awareness and product positioning.
Role type
Manager, Marketing (Pharmaceutical/Biotech)
Builds
National marketing initiatives, brand positioning strategies, and regulatory-compliant marketing materials for a rare disease product.
Domain
Biopharmaceuticals / Rare Diseases
Deliverable
product features
Required skills
Strategic marketing planning, campaign optimization, branding and positioning, regulatory compliance, cross-functional collaboration, project management, budget management, market research, event planning.
Preferred skills
Experience in rare diseases segment, MBA.
Technologies
SharePoint, multichannel marketing platforms.
Responsibilities
Contribute to strategic and tactical marketing planning; identify opportunities to improve existing campaigns; establish branding and positioning strategies; communicate with LATAM Marketing Director on initiatives and metrics; ensure compliance with regulatory requirements; support commercial teams with local implementation of materials; lead marketing-related projects including meetings and market research; plan and execute key events and international congresses; manage and track budget; develop project status reports.
Seniority
Manager, hands-on IC