Expert Lead Performance Marketing (Mensch)
Core
Strategic leadership of performance marketing, driving new business pitches, and managing complex cross-functional projects for clients.
Role type
Senior Performance Marketing Lead / Strategy & Operations
Builds
Innovative marketing strategies, pitch cases, and scalable processes for client growth
Domain
Digital Media & Performance Marketing
Deliverable
client delivery
Required skills
Strategic planning, project management, stakeholder management, process optimization, data analysis, presentation skills, cross-channel thinking
Preferred skills
New business development, agile methodologies, change management
Technologies
WPP Open, Open Intelligence, digital marketing platforms
Responsibilities
Develop strategic direction for performance marketing, coordinate end-to-end pitch processes, manage complex cross-team projects, act as strategic advisor to clients, optimize internal processes and workflows, monitor market trends and best practices
Seniority
Senior, hands-on IC with strategic oversight