Content Marketing Specialist (Greater China Region, Fintech)
Core
Own the regional content engine for the Greater China market, driving editorial strategy, developing data-backed content, and crafting original and adapted assets for fintech, B2B technology, AI, and digital payments audiences.
Role type
Content Marketing Specialist (Greater China)
Builds
Scalable content ecosystem, localized content assets, sales enablement materials, and regional content workflows
Domain
Fintech, B2B technology, AI, cross-border commerce, digital payments
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Content marketing strategy, data-driven content development, localization, AI tool usage, SEO, project management, sales enablement, performance analytics
Preferred skills
Fintech domain knowledge, journalism background, B2B tech experience
Technologies
AI tools, SEO tools
Responsibilities
Design and implement end-to-end regional content engine, produce high-quality content across formats, adapt global content for local markets, develop localized sales materials, track content performance and optimize workflows
Seniority
Mid-level, hands-on IC