Large Format Print France Marketing Manager
Core
Own planning, execution, measurement, and optimization of local/regional marketing campaigns and content strategy to drive measurable business impact for HP's Large Format Print Business in France.
Role type
Country Marketing Manager
Builds
Demand capture and creation campaigns, content & promotion assets, paid media campaigns, and digital shelf presence for large format printing solutions.
Domain
Commercial and industrial printing solutions (Large Format Print)
Deliverable
product features
Required skills
Strategic planning, project management, data analysis, campaign execution, stakeholder alignment, search strategy (SEM/PLA), content strategy, AI search optimization, event organization
Preferred skills
Experience with OGSMs, agency collaboration, eCommerce and marketplace platform analysis
Technologies
SEM, PLA, eCommerce platforms, marketplace platforms
Responsibilities
Lead country strategies to deliver results; Design, plan, and execute demand and lead generation campaigns; Own end-to-end marketing campaigns execution, measurement, and reporting; Collaborate with agencies to execute marketing strategies; Lead analysis of marketing revenue contribution & attribution.
Seniority
Mid-Senior, hands-on IC
