Product Marketing Manager - relocation to Valencia
Core
Drive content and product marketing initiatives across multiple channels to ensure strong positioning, consistent messaging, and measurable impact on brand visibility and user activation.
Role type
Product Marketing Manager (Middle)
Builds
Content assets, user activation strategies, and brand visibility campaigns for iGaming clients.
Domain
iGaming / Digital Marketing
Deliverable
product features
Required skills
Content management (copywriting, structuring), SEO principles, B2B lead generation, performance tracking, cross-functional coordination, external stakeholder management, content workflow optimization.
Preferred skills
B2B or SaaS experience, affiliate marketing, reputation management, additional languages.
Technologies
Marketing tools, performance tracking platforms.
Responsibilities
Manage and optimize content across PESO channels, improve CTA placements and conversion flow, execute content distribution and user activation strategies, track and analyze performance metrics, own and update website and social media content, coordinate with cross-functional teams, identify new media exposure opportunities, manage external contributors and subcontractors, refresh and optimize evergreen content.
Seniority
Middle, hands-on IC