Marketing Manager
Core
Build a high-performance digital marketing engine powered by AI across a diverse portfolio of businesses, moving from ad-hoc activity to a data-driven, scalable function.
Role type
Marketing Manager (Strategy & Build)
Builds
A unified digital marketing framework with embedded AI tools, performance reporting systems, and coordinated brand identity.
Domain
Digital Marketing, AI Implementation, Multi-Brand Portfolio Management
Deliverable
production ML models | product features
Required skills
Performance marketing strategy, AI tool implementation, Klaviyo email marketing, Google Performance Max, data-driven decision making, stakeholder reporting, team leadership, brand coordination
Preferred skills
Experience scaling marketing functions, familiarity with diverse business portfolios
Technologies
Klaviyo, Google Performance Max, AI-driven ad tools
Responsibilities
Plan and optimize performance marketing campaigns across paid and owned digital channels; Lead AI implementation in content creation, workflows, and targeting; Design and optimize email marketing sequences; Run efficient campaigns using AI-driven ad platforms; Deliver performance reporting to the CEO and stakeholders; Build and maintain a group-wide marketing calendar; Coordinate brand activity across the portfolio; Lead, coach, and develop direct reports.