Senior Product Marketing Manager
Core
Drive international market expansion and Go-To-Market efforts for networking and security solutions in the EMEA region by creating tailored content, messaging, and positioning.
Role type
Senior Product Marketing Manager
Builds
Content assets, storytelling narratives, pitch decks, blogs, video, and regional positioning for enterprise networking and security products.
Domain
Cybersecurity / Network Infrastructure / Enterprise Technology
Deliverable
product features
Required skills
Strategic market analysis, storytelling and narrative crafting, content strategy development, AI tool fluency for research and content creation, localization expertise, data-driven positioning design, cross-functional collaboration, verbal and written communication.
Preferred skills
Experience with enterprise technology buyers outside North America, knowledge of European market dynamics, ability to translate complex technical solutions into simple value propositions.
Technologies
AI-enabled content tools, sales enablement platforms, webinar and event management systems.
Responsibilities
Execute content plans to drive awareness and adoption in key EMEA markets; Develop compelling storytelling content for networking and security targets; Create content for multiple audiences via webinars, field events, and keynote speaking; Collaborate with Sales, Field Marketing, and Channel Marketing to develop regional positioning; Measure content success and optimize go-to-market messaging; Manage localized content via sales enablement platform; Leverage customer insights and analyst research to design locally relevant positioning.
Seniority
Senior, hands-on IC