Russian Performance Marketing Manager, Remote, Europe
Core
Manage and optimize paid social media campaigns across multiple platforms to achieve ROAS targets for EdTech or FinTech clients.
Role type
Performance Marketing Manager
Builds
Direct response social media campaigns
Domain
EdTech / FinTech
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Paid social media marketing, Facebook Ads, mobile campaigns, data analysis, campaign tracking, creative development, targeting strategies, ad creatives, landing page optimization, platform management (Meta, TikTok, Snapchat, Twitter, Pinterest)
Preferred skills
MMPs (Appsflyer, Adjust), technical understanding of social media buying platforms
Responsibilities
Manage daily paid social media campaigns across multiple platforms, Optimize and scale campaigns to achieve ROAS targets, Oversee creative development processes including user-generated content, Continuously test and refine targeting strategies and ad creatives, Analyze campaign data to assess success and track KPIs, Stay up-to-date on latest paid social media best practices