Lead Product Manager (Liveops)
Core
Designing and executing daily/weekly promotional plans, campaign design, and monetization strategy for mobile games to drive user engagement and revenue.
Role type
Lead Performance Manager (Liveops & Monetization)
Builds
Live-ops campaigns, promotional content, and monetization strategies for mobile games
Domain
Mobile Gaming
Deliverable
product features
Required skills
Liveops strategy, campaign design, A/B testing, quantitative analysis, metrics-driven decision making, operational excellence, cross-functional coordination
Preferred skills
Experience in volatile/fast-paced environments, adaptability
Technologies
A/B testing frameworks, analytics tools
Responsibilities
Create Live-ops vision and execute promotional plans; Analyze monetization strategy including pricing and segmentation; Design and launch A/B tests to drive product decisions; Monitor and analyze key performance metrics (ARPU, conversion, churn); Develop best practices for operational excellence; Coordinate with features teams on live-ops needs.
Seniority
Lead, hands-on IC
