Channel Marketing Manager DACH
Core
Driving long-term, mutually-successful marketing plans for Ring and Blink retail partners in the DACH region, covering both in-store and online experiences.
Role type
Channel Marketing Manager
Builds
Strategic channel marketing programs, joint business plans, and retail execution for Ring and Blink products.
Domain
Smart Home / Security (Ring, Blink) / Retail Trade Marketing
Deliverable
product features
Required skills
Strategic account planning, joint business plan development, retail partner relationship management, external agency management, GTM execution, data analysis for program effectiveness, cross-functional collaboration
Preferred skills
Expertise in retail environment, experience with trade marketing lifecycle, ability to manage field team operations
Technologies
None explicitly stated
Responsibilities
Execute trade/channel marketing programs from ideation to delivery; Develop rolling annual and quarterly joint business plans with key retail partners; Manage external agencies including field team operations; Lead evaluation of program effectiveness and profitability; Support GTM product initiatives through retail execution; Organize participation in key retailer events.
Seniority
Mid-level, hands-on IC