SEO/AEO Specialist
Core
Conduct technical audits, keyword research, and content optimization to ensure websites rank well on traditional search engines and AI platforms.
Role type
SEO/AEO Specialist
Builds
Scalable improvements for website health, organic growth, and AI citations
Domain
Search Engine Optimization, Artificial Intelligence Search, Web Experience
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Technical site auditing, Keyword research, Content optimization, Schema markup management, NLP and Entity Optimization, E-E-A-T principles, Internal linking strategies, Data analysis
Preferred skills
Experience with JavaScript, CSS, HTML, sitemaps, robots.txt, hreflang, canonical tags, MarTech tools
Technologies
JavaScript, CSS, HTML, sitemaps, robots.txt, hreflang, canonical tags, Bing, ChatGPT
Responsibilities
Audit and optimize site backend infrastructure, Resolve crawling, indexing, rendering and performance issues, Manage Structured Data, Conduct periodic content audits and apply NLP/Entity Optimization, Track and report on SEO/AEO health using KPIs, Collaborate with Product, Design, and MarTech teams
Seniority
Individual Contributor