Digital Marketing Supervisor
Core
Develop and execute data-driven local digital marketing strategies and manage social media channels to accelerate brand growth and engagement in the Singapore market.
Role type
Digital Marketing Supervisor
Builds
Local market brand visibility, community engagement, and paid media campaigns for POP MART SG
Domain
Retail / Lifestyle / Social Media Marketing
Deliverable
product features
Required skills
Strategic planning, social media content creation, community management, influencer collaboration, paid media optimization, performance analysis, trend analysis, budget management
Preferred skills
Cross-cultural communication, analytical skills, multitasking, autonomy
Technologies
Instagram, Facebook, TikTok, Google Ads, Meta Ads
Responsibilities
Partner with HQ to develop and execute local digital marketing strategies; Develop and manage high-quality social media content; Manage all digital platforms for the Singapore market; Plan and implement digital marketing campaigns; Monitor and manage community engagement; Collaborate with influencers to co-create content; Develop, manage, and optimize paid media budgets; Monitor and analyze account analytics and reporting; Stay updated with industry trends
Seniority
Mid-level, hands-on IC