VP, Performance Marketing
Required skills
8-10+ years of experience in performance marketing, growth, or demand generation, Proven track record owning large performance budgets and driving measurable revenue growth, Strong people leader with experience building and developing high performing teams, Deep fluency in paid media channels, experimentation frameworks, and performance analytics, Data driven decision making with comfort translating insights into action, Experience partnering cross functionally with Sales, Brand, Creative, and Product
Preferred skills
Builder’s mindset and excitement to scale an in-house performance engine in a high growth and fast-paced environment
Technologies
Google Ads, Meta Ads Manager, programmatic DSPs, SEO tools
Responsibilities
Omnichannel Strategy, Organic Growth (SEO), Affiliate & Partnership Management, Direct & Shared Mail, Budget & Spend Management, Conversion Rate Optimization (CRO), Data & Analytics, Cross-Functional Collaboration, Participate as the key marketing stakeholder in enterprise-wide projects as required, Team Leadership, Vendor & Agency Management, Brand Integration & Migration, Greenfield Market Expansion, Reporting & Communication
Seniority
Vice President
Domain
Home improvement services
