Senior Marketing Manager
Core
Develop and implement country-level marketing strategies and plans for English and Exams (E&E) products, ensuring alignment with global objectives and business targets.
Role type
Senior Marketing Manager (Country Strategy)
Builds
Marketing programmes and campaigns for English and Exams products
Domain
Education / International Marketing
Deliverable
product features
Required skills
Marketing strategy development, Integrated campaign design, Budget management, Stakeholder negotiation, Market insight analysis, Performance tracking
Preferred skills
Global organization experience, Education sector experience
Responsibilities
Lead country-level marketing strategy leveraging market insights, Design and execute annual marketing plans and integrated campaigns, Manage marketing budgets and track performance, Build relationships with internal marketing networks and stakeholders, Demonstrate leadership in planning and prioritizing diverse responsibilities