CareerPlan

Senior Technical Marketing Manager (Japan GPAM)

JapanFull-time2026-09-16 → 2026-11-10

Core

Drive the Marketing team in Japan to increase business and market share for ST MCUs (STM32 and all families addressing Industrial and Automotive) by defining and executing strategy to maximize sales, market share, and margins.

Role type

Senior Technical Marketing Manager

Builds

Market share and sales volume for MCU products in Industrial and Automotive segments

Domain

Semiconductor industry, Microcontrollers (MCU), Industrial and Automotive markets

Deliverable

product features

Required skills

Strategic planning, market analysis (TAM/SAM), customer database management, stakeholder collaboration, pricing strategy, solution promotion, cross-regional coordination

Preferred skills

Knowledge of MCU market trends, ability to identify new application opportunities

Technologies

STM32, MCU families

Responsibilities

Define and execute marketing strategy for MCU products, analyze market data and customer segments, support sales with pricing validation, promote solutions via webinars and events, relay market gaps and trends to product division

Seniority

Senior, hands-on IC