Senior Digital Growth Lead - Mexico City
Core
Accelerate digital growth by connecting healthcare professional engagement, patient education, emerging technologies, and data-driven strategies with measurable business outcomes.
Role type
Senior individual contributor digital growth lead
Builds
Scalable digital capabilities, educational programs, playbooks, and frameworks
Domain
MedTech / Healthcare
Deliverable
product features
Required skills
Integrated digital strategy design, HCP and patient engagement, AI and marketing automation implementation, conversion optimization, data analytics and funnel metrics, cross-functional stakeholder influence
Preferred skills
Healthcare or MedTech industry experience
Technologies
SEO/SEM, marketing automation platforms, CRM systems, performance dashboards, AI-enabled marketing tools
Responsibilities
Design and execute integrated digital strategies aligned with business priorities; develop digital education and engagement initiatives for healthcare professionals; evaluate and implement emerging digital solutions; optimize digital journeys from awareness to qualified patient actions; leverage analytics to generate actionable insights; lead strategic projects and influence stakeholders across Business Units, Marketing, Sales, Medical, Legal, and Compliance
Seniority
Senior, hands-on IC