Consumer & Market Analyst, Culturelle - Shelton, CT
Core
Strengthen Culturelle's ability to make consumer-led, evidence-based decisions that unlock brand growth by bringing together deep consumer understanding, competitive intelligence, and cultural and category trend sensing focused on probiotics, gut health, and microbiome science.
Role type
Senior IC consumer & market analyst (AI-enabled agentic intelligence)
Builds
AI-enabled agentic intelligence capability that continuously gathers, connects, and synthesizes signals from multiple sources
Domain
Consumer packaged goods / Healthcare / Probiotics / Gut health / Microbiome science
Deliverable
dashboards & analysis
Required skills
Consumer insights, competitive intelligence, cultural trend sensing, brand strategy, marketing analytics, data synthesis, AI-enabled research tools, social listening, automation
Preferred skills
Experience with AI-enabled research, social listening, automation, or data-synthesis tools; Consumer packaged goods, retail, healthcare, wellness, technology, research, or consulting experience
Responsibilities
Build consumer understanding, Develop and manage an agentic intelligence team, Own real-time competitive and category intelligence, Sense and interpret cultural trends, Influence brand direction and activation priorities
Seniority
Mid-level (2-5 years experience)
