Pessoa Analista de BI Sênior
Based in Brazil
Core
Senior BI Analyst for a global tourism/hospitality client, focusing on advanced media campaign analysis, incrementality studies, and strategic business intelligence.
Role type
Senior Business Intelligence Analyst
Builds
Production dashboards & analysis
Domain
Media & Advertising / Data Analytics
Deliverable
dashboards & analysis
Required skills
Advanced media campaign analysis, Incrementality study methodologies (Brand Lift, Conversion Lift), Looker Studio, Meta Ads, Google Ads, TikTok Ads, English (fluent)
Preferred skills
BigQuery
Responsibilities
Analyze media campaign data with a strategic focus, Conduct and interpret incrementality studies (Brand Lift, Conversion Lift), Build and optimize performance dashboards, Partner with account leadership for strategic direction, Participate in global team meetings