GOC | Senior Associate, Media Planning
Core
Senior Associate in Media Planning within the Global Operations Centre (GOC), responsible for developing media channel strategies, managing campaign activities, and supporting junior clients and associates.
Role type
Senior Associate, Media Planning (GOC)
Builds
Digital cross-channel media campaigns and activation plans for global brands
Domain
Digital Marketing / Media Buying
Required skills
Media channel strategy, campaign management, data reporting and analysis, budget management, client liaison, team mentorship
Preferred skills
Multi-market experience, proficiency in industry planning tools, ability to train others
Technologies
Social platforms, Programmatic, Paid Search, industry planning tools
Responsibilities
Develop media channel strategies based on client briefs; manage campaign activities and ensure deliverable accuracy; run and analyze reports for digital channels; manage campaign budgets and financial reconciliations; mentor Planning Associates; serve as primary contact for junior clients
Seniority
Senior, hands-on IC