Senior Associate, OOH Direct Activation
Core
Lead OOH media investment strategies, negotiate with vendors, and manage a team of Associates to deliver client media plans.
Role type
Senior IC media investment manager (OOH)
Builds
OOH media campaigns and client presentations
Domain
Advertising / Out-of-Home (OOH) media
Required skills
OOH media buying, vendor negotiation, team leadership, financial reconciliation, audience analytics, campaign operations
Preferred skills
Enterprise systems mastery (MediaOcean), Canadian media tools (COMMB, Vividata), strategic planning
Technologies
MediaOcean, COMMB, Vividata
Responsibilities
Develop comprehensive media investment recommendations, secure competitive pricing with OOH vendors, mentor junior team members, oversee campaign workflows and billing reconciliation, analyze audience metrics and conduct post-campaign analyses.
Seniority
Senior, hands-on IC with team management