Brand Lead, Relutrigine
Core
Develop and execute brand strategy and marketing plans for rare epilepsy programs in developmental and epileptic encephalopathies (DEEs), leading brand launch readiness and building a high-performing marketing team.
Role type
Senior Brand Lead (Biopharmaceutical)
Builds
Brand strategy, marketing plans, and launch readiness for rare disease therapies
Domain
Biopharmaceuticals / Rare Diseases (Epilepsy, DEEs)
Required skills
Biopharmaceutical marketing experience, product launch experience, team leadership, cross-functional collaboration, budget management, agency partner management, compliance knowledge
Preferred skills
Rare disease experience, epilepsy or DEE experience
Technologies
Marketing automation tools, CRM systems, budgeting software
Responsibilities
Develop and execute brand strategy informed by patient and market insights; Lead brand launch readiness coordinating priorities and timelines; Build and develop a high-performing marketing team; Manage marketing budgets and agency partners; Ensure marketing programs meet quality and compliance requirements
Seniority
Senior, hands-on IC