Country Creative Lead - China
Core
Build and manage internal creative operator squads and partner with local vendors to scale creative production for mobile games in China.
Role type
Country Creative Lead (Operations & Strategy)
Builds
Mobile game creatives for user acquisition
Domain
Mobile gaming, performance marketing, ad tech
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Creative production management, vendor partnership, team building, performance marketing strategy, data analysis, workflow optimization
Preferred skills
Network in mobile gaming creative production, experience in performance marketing or mobile game industry
Technologies
Unity, Cocos
Responsibilities
Build internal squads of creative operators (motion designers, developers), prioritize creative production based on product potential, identify and partner with local vendors, create seamless workflows, analyze creative performance using data-driven insights
Seniority
Senior, hands-on IC with leadership potential