Marketing Technology & Platform Lead
Core
Owns the execution, optimization, and ongoing support of the marketing technology ecosystem across DEE and Movement Disorders indications.
Role type
Senior Marketing Technology & Platform Lead
Builds
Marketing technology platforms, integrations, and data flows for commercial execution
Domain
Biopharmaceutical / Marketing Technology
Required skills
Marketing technology ecosystem ownership, cross-functional technology implementation leadership, data flow and system dependency management, business-to-technology translation, platform integration and configuration, adoption and utilization strategy
Preferred skills
Experience with DEE and Movement Disorders indications, vendor management, standards creation for marketing stacks
Technologies
Marketing technology platforms, integration tools, data management systems
Responsibilities
Lead implementation and integration of marketing technologies from requirements through deployment; Strengthen connectivity and data flow across platforms by identifying gaps and improving usability; Translate business needs into technology priorities and define requirements; Create practical standards and ways of working for the marketing technology stack; Drive adoption and effective utilization of marketing platforms; Continuously improve the ecosystem by assessing performance and simplifying the technology landscape
Seniority
Senior, hands-on IC
