Senior Associate, Direct Activation (Senior Buyer)
Hybrid
Core
Senior media buyer executing TV, Radio, and Digital Direct campaigns for clients.
Role type
Senior Associate (Senior Buyer) in media investment
Builds
Media campaigns across TV, Radio, and Digital Direct channels
Domain
Advertising / Media Buying
Required skills
Media buying, Vendor relationship management, Campaign activation, Budget management, Data analysis, Negotiation
Preferred skills
NLogic, Lens, MediaOcean
Technologies
MediaOcean, NLogic, Lens
Responsibilities
Develop and execute media investment recommendations, Manage vendor relationships for Radio and Digital Direct, Lead end-to-end campaign activation and stewardship, Optimize campaign performance using data analytics, Ensure accurate billing reconciliation and budget tracking, Represent the team in vendor negotiations
Seniority
Senior, hands-on IC