Specialist - Communication Planning and Strategy
Core
Develop and implement communication plans, short video production, live streaming campaigns, and influencer/affiliate programs for e-commerce clients.
Role type
Specialist, communication planning and strategy (e-commerce)
Builds
Client-facing e-commerce marketing campaigns and content
Domain
E-commerce marketing and digital communications
Deliverable
product features
Required skills
Communication planning, short video production, live streaming marketing, influencer and affiliate management, data analysis, marketing communication theory
Preferred skills
TikTok platform expertise
Technologies
MS Office, MS-EXCEL, MS-POWERPOINT, MS-WORD
Responsibilities
Develop communication plans tailored to client e-commerce goals; conceptualize and coordinate short video production; plan and execute live streaming campaigns; manage influencer and affiliate marketing programs; track and report on campaign metrics to optimize effectiveness.
Seniority
Junior, 1-2 years experience