Associate Vice President, Client Services, India
Core
Lead integrated media strategy and client partnerships for key accounts, with a strong focus on offline media (TV, Print, Radio, OOH, Sponsorships) and ensuring integration with digital channels.
Role type
Senior IC client services leader (media planning & strategy)
Builds
Integrated media strategies, campaign plans, and client growth initiatives
Domain
Advertising & Media (Offline & Integrated)
Required skills
Integrated media planning, offline media expertise (TV, Print, Radio, OOH), client leadership, media investment management, commercial negotiations, team mentorship
Preferred skills
Digital media integration, experience with FMCG/Automotive/Tech sectors, BARC/GRPs/CPRP metrics knowledge
Technologies
BARC, GRPs, CPRP, TV genres, channel mix, programming inventory
Responsibilities
Lead annual media planning and campaign strategies; act as a trusted media advisor to senior stakeholders; drive strategic discussions on media effectiveness and investment allocation; manage offline media negotiations and execution; mentor planning and client servicing teams; contribute to new business pitches
Seniority
Senior, hands-on IC with leadership responsibilities