Experience (SEO, GEO) Associate Director
Core
Lead and manage a team of Experience specialists (SEO, GEO, analytics) while acting as the strategic lead for key accounts to drive commercial growth and operational excellence.
Role type
Senior IC marketing operations leader (SEO/GEO)
Builds
Experience products (SEO, GEO, analytics) for WPP Media agencies
Domain
Digital marketing, SEO, GEO, analytics
Required skills
SEO & GEO strategy, team management, client relationship management, commercial acumen, data analytics, workflow optimization
Preferred skills
LLM integration, SEO automation, pitch support, new business development
Technologies
LLMs, SEO automation tools, analytics platforms, search engines
Responsibilities
Manage and coach a team of Experience specialists, act as strategic lead for key accounts, drive delivery of Experience products, support pitch responses and new business growth, monitor project profitability
Seniority
Senior, hands-on IC