Influencer Marketing Manager - Beauty
Core
Managing end-to-end influencer marketing campaigns for luxury beauty and wellness brands, focusing on creator discovery, partnership negotiation, and performance analytics.
Role type
Influencer Marketing Manager (Agency)
Builds
Paid influencer campaigns, seeding programmes, and bespoke earned media activations for luxury clients.
Domain
Beauty, Wellness, Luxury, Creator Economy
Deliverable
product features
Required skills
Influencer campaign management, creator discovery and talent mapping, contract negotiation, performance analytics, project management, relationship building with agents and creators, data interpretation
Preferred skills
Agency experience in beauty/fashion/luxury, deep knowledge of UK and European creator landscape, experience with influencer marketing platforms
Technologies
Tribe, Traackr, CreatorIQ, Kolsquare, Lefty
Responsibilities
Identify emerging creators and trends; build and maintain creator networks; lead campaigns from briefing to reporting; negotiate rates and contracts; analyze campaign performance and ROI; establish scalable processes for the function
Seniority
Mid-Senior, hands-on IC with management responsibilities