Field Marketing Manager
Core
Lead the planning, execution, and measurement of a global B2B events program to drive business outcomes, pipeline generation, and brand awareness.
Role type
Senior Field Marketing Manager (Events)
Builds
Integrated marketing campaigns, global event experiences, and strategic partnerships
Domain
B2B Technology / Field Marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work -> physical/clinical work (Event Execution & Experience)
Required skills
B2B event strategy, end-to-end campaign management, international event management, cross-functional leadership, project management, ROI analysis, stakeholder alignment, vendor management, risk mitigation
Preferred skills
None explicitly stated as preferred, only required
Technologies
None explicitly stated
Responsibilities
Develop and execute comprehensive event strategies aligned with GTM objectives; manage the complete event lifecycle from planning to post-event analysis; build integrated marketing campaigns with cross-functional teams; oversee logistics including venue selection, booth design, and sponsorship execution; define KPIs and analyze pipeline contribution and ROI; present post-event readouts with insights and optimization recommendations.
Seniority
Senior, hands-on IC
